Flora Yukhnovich
GrowthEgon research · Artist market profile
The market, in context.
Explore Flora Yukhnovich’s auction history alongside the exhibitions, collections and gallery relationships behind the market.
Institutional research
Collections & exhibitions
Read holdings, exhibition history and their qualifications in context.
Read the institutional research →
Egon investment scores
Market position
Research updated
Auction record
Absolute auction record; large oil on canvas · Hammer price
Auction highlights
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| Work | Result | Venue and date |
|---|---|---|
| My Body knows Un-Heard of Songs | $1,620,520 | Phillips London, Oct 2025 |
| Study (13) | $40,320 | Christie's, Jun 2025 |
| Study (15) | $27,720 | Christie's, Jun 2025 |
11 further auction entries on record for Flora Yukhnovich — inside Egon.
Auction debut
- Date
- June 2021
- Note
- Among the most dramatic debut auction outcomes in recent contemporary art market history
- Venue
- Phillips, New York
- Result USD
- $1,170,000
- Overage pct
- 1374%
- Estimate USD
- $60,000–$80,000
Auction record
- Date
- March 2022
- Note
- Absolute auction record; large oil on canvas
- Title
- Warm, Wet N' Wild (2020)
- Venue
- Sotheby's London
- Hammer price GBP
- £2,690,000
- Hammer price USD
- $3,600,000
Market liquidity
- Comment
- Moderate-to-strong liquidity; study works trade regularly; major canvases appear infrequently
- Sell through rate
- 100%
Auction houses active
- Sotheby's
- Christie's
- Phillips
- Bonhams
- Annual secondary market volume
- ~5–15 lots/year
- Sell through rate
- 100% (confirmed by Artnet Price Database)
Investment outlook
Risk factors
- Ultra-contemporary category broadly cooled from 2022 speculative peak
- Primary market highly controlled; secondary market dependent on consignor supply
- Study works at auction are plentiful; major canvases appear infrequently
Price trajectory
Explosive debut (2021) → speculative peak (2022, $3.6M record) → healthy normalization (2023–2024) → recovery signal (2025, $1.62M). Market equilibrium reflects sustained institutional demand.
Key catalysts ahead
- Frick Collection installation through March 2026
- Bacchanalia at Hauser & Wirth LA through Jan 2026
- Six major museum collections globally and growing
- Hauser & Wirth mega-gallery expanding global collector pool
- Age 35 — substantial career runway remaining
Pricing by work type
Study works oil on paper
- Note
- Small format (~8×6 in); consistently sell above estimate; most accessible secondary market entry point
- Range 2023 2025
- $27,419–$40,320
Large canvases major works
- Primary market
- Contact Hauser & Wirth or Victoria Miro — invitation only, prices not publicly disclosed
- Current level 2024 2025
- $1,000,000–$1,620,520
- Historical peak 2021 2022
- $1,000,000–$3,600,000
Auction history by period
2025 recovery
- Description
- Mixed: study works ($27K–$40K) plus major canvas at $1.62M
2023 normalization
- Description
- Six lots; most expensive £939,800 (~$1.16M); primarily study works
2024 continued normalization
- Description
- Primarily study works; solid above-estimate results
- Total lots over 1 million USD
- 10+ confirmed
Institutional presence
Research updated
Residencies
- Year
- 2018
- Venue
- Palazzo Monti
- Program
- The Great Women Artists Residency
- Location
- Brescia, Italy
Publications
Scroll horizontally if needed →
| Year | Title |
|---|---|
| 2025 | Frick Collection catalogue (Four Seasons) |
| 2022 | Essay by Eleanor Nairne (Philadelphia Museum of Art) |
Solo exhibitions
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| Dates | Title | Venue | Note |
|---|---|---|---|
| Oct 30, 2025 – Jan 18, 2026 | Bacchanalia | Hauser & Wirth Downtown, Los Angeles | Not supplied |
| Sep 3, 2025 – Mar 9, 2026 | Four Seasons (site-specific mural) | The Frick Collection, New York | Not supplied |
| Sep 18, 2024 – Jan 19, 2025 | Into the Woods | Ordrupgaard, Denmark | First museum solo outside UK |
| Jun 5 – Nov 3, 2024 | Language of the Rococo (with Boucher) | The Wallace Collection, London | Not supplied |
| Jul 8, 2023 – Jan 14, 2024 | Ashmolean NOW (with Daniel Crews-Chubb) | Ashmolean Museum, Oxford | Not supplied |
| 2022 | Thirst Trap | Victoria Miro, London | Not supplied |
| 2020 | The Venice Paintings / Barcarole | Victoria Miro | Not supplied |
| 2019 | Solo exhibition | Victoria Miro Gallery, Venice | Not supplied |
| 2017 | Debut solo | Parafin Gallery, London | Not supplied |
Museum collections
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| Tier | Location | Institution | Note |
|---|---|---|---|
| Tier 1 | New York, USA | Brooklyn Museum | Not supplied |
| Tier 1 (Smithsonian) | Washington D.C., USA | Hirshhorn Museum and Sculpture Garden | Not supplied |
| Tier 2 | Dallas TX, USA | Dallas Museum of Art | Not supplied |
| Tier 2 | Montreal, Canada | Montreal Museum of Fine Arts | Not supplied |
| Tier 1 | Melbourne, Australia | National Gallery of Victoria | Not supplied |
| Tier 2 | London, UK | Government Art Collection | Work displayed at Downing Street (2022) |
Career & Biography
Research updated
Identity
- Gender
- Female
- Full name
- Flora Yukhnovich
- Birth year
- 1990
- Birth place
- Norwich, United Kingdom
- Nationality
- British
- Age as of 2026
- 35
- Current location
- London, United Kingdom
Education
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| Years | Degree | Location | Institution |
|---|---|---|---|
| 2010–2013 | Diploma and Post-Diploma in Portraiture | London, UK | Heatherley School of Fine Art |
| 2016–2017 | MA Fine Art | London, UK | City & Guilds of London Art School |
Career timeline
- Year
- 2010–2013
- Milestone
- Portraiture studies at Heatherley School of Fine Art
- Year
- 2016–2017
- Milestone
- MA Fine Art at City & Guilds of London Art School
- Year
- 2017
Milestone
First solo exhibition at Parafin Gallery, London; secured gallery representation immediately after graduation — discovered by dealer Matt Watkins via Instagram
- Year
- 2018
- Milestone
- The Great Women Artists Residency at Palazzo Monti, Brescia, Italy
- Year
- 2019
- Milestone
- Solo exhibition at Victoria Miro Gallery, Venice; rapidly growing waiting list for works
View 6 more records
- Year
- 2020
- Milestone
- Solo exhibitions 'The Venice Paintings' and 'Barcarole' with Victoria Miro; building international collector base
- Year
- 2021
Milestone
Explosive auction debut at Phillips New York — $1.17M against $80K high estimate (1,374% above); followed by £2.25M ($3M) 'I'll Have What She's Having' at Sotheby's London and near-seven-figure Christie's London result
- Year
- 2022
Milestone
Auction record: £2.69M ($3.6M) 'Warm, Wet N' Wild' at Sotheby's London; solo show 'Thirst Trap' with Victoria Miro; work displayed at Downing Street by Rishi Sunak
- Year
- 2023
- Milestone
- Joined Hauser & Wirth mega-gallery roster (in collaboration with Victoria Miro); institutional show 'Ashmolean NOW' at Ashmolean Museum, Oxford
- Year
- 2024
Milestone
First international museum solo 'Into the Woods' at Ordrupgaard, Denmark; 'Language of the Rococo' at The Wallace Collection, London; debut H&W Los Angeles show; Yale Center for British Art lecture
- Year
- 2025–2026
Milestone
Site-specific Frick Collection mural 'Four Seasons' (Sep 2025–Mar 2026); 'Bacchanalia' at Hauser & Wirth LA (Oct 2025–Jan 2026); $1.62M auction result at Phillips confirms sustained blue-chip demand
Studio practice
- Location
- London, UK
Working method
Mood board-driven: pins visual artifacts in studio; key references and throughlines emerge as work evolves. Oil worked over multiple sessions to create 'barely perceptible movement.' Forms oscillate between figuration and abstraction.
- Primary materials
- Oil on canvas, oil on linen (large works); oil on paper (studies)
Artistic influences
- Jean-Honoré Fragonard (French Rococo)
- François Boucher (French Rococo — primary dialogue partner)
- Giovanni Battista Tiepolo (Italian Baroque)
- Abstract Expressionism (gestural mark-making)
- Pop culture, consumer advertising, cosmetics iconography
- Contemporary films, music, and literary sources
Notable personal events
- Discovered via Instagram by first gallery dealer (2017) — widely cited as defining contemporary art market story
- Great Women Artists Residency at Palazzo Monti, Brescia (2018)
- Work displayed by Rishi Sunak at Downing Street (2022, pre-PM)
- Instagram following ~100,000 — unusually large for a fine artist; platform integral to career launch
Artistic Profile
Research updated
Primary themes
- Femininity and gender — interrogating how aesthetic languages encode gender hierarchies
- Beauty, ornamentation, and decorative excess — reclaiming the 'frivolous' Rococo
- Consumer culture and contemporary excess (cosmetics, pop culture, advertising)
- Art-historical citation and transformation
- Materiality and physicality of paint itself as subject matter
- The precarious balance of seduction and alienation in modern life
Artistic lineage
- François Boucher and Jean-Honoré Fragonard (Rococo — primary historical touchstones)
- Giovanni Battista Tiepolo (Italian Baroque)
- Abstract Expressionism / de Kooning (gestural mark-making)
- Kim Kardashian and pop iconography (contemporary cultural references within canvases)
Stylistic evolution
- Early 2017 2019
- More contained figurative references; establishing Rococo reinterpretation language
Mature 2022 present
Increasing ambition and scale; immersive environments; site-specific installations; deeper art-historical institutional dialogue (Frick, Wallace, Ordrupgaard)
- Breakthrough 2020 2022
- Fully realized large-scale compositions — Barcarole, I'll Have What She's Having, Warm Wet N' Wild
Techniques and mediums
- Primary
- Oil on canvas / oil on linen (large-scale works; some exceeding 2m)
- Secondary
- Oil on paper (study works; regularly at auction)
- Technique
- Multi-session impasto layering; mood board-driven process; gestural abstraction combined with figurative reference
Signature bodies of work
- Type
- Large Rococo-inspired canvases
Examples
- I'll Have What She's Having (2021)
- Warm, Wet N' Wild (2020)
- She Is Beauty and She Is Grace (2022)
- A Taste of a Poison Paradise (2023)
- My Body knows Un-Heard of Songs (2025)
- Note
- Smaller format; regular secondary market; accessible price point ($27K–$50K)
- Type
- Study works (oil on paper)
- Type
- Site-specific installations
Examples
- Four Seasons mural, Frick Collection (2025–26)
Style and visual language
Thickly impastoed, near-abstract large-scale oil paintings filtering Rococo compositions through a contemporary lens. Works simultaneously evoke Fragonard/Boucher drama while refusing easy figuration — forms perpetually dissolve and coalesce. Compositions resist single focal point; color and texture dominate before forms settle.
Movements and associations
- Ultra-contemporary painting (market classification)
- Neo-Rococo / Rococo Revival
- Feminist painting tradition
- Gestural Abstraction / Abstract Expressionism (influence)
- Post-internet art (Instagram integral to practice and career)
Critical Reception
Research updated
Key curators
Keith L. and Katherine Sachs Curator of Modern and Contemporary Art, Philadelphia Museum of Art
- Name
- Eleanor Nairne
- Role
- Wrote major 2022 essay; conducted Yale Center for British Art conversation (Oct 2024)
Social media
- Note
- Unusually large for fine art; Instagram instrumental in her 2017 gallery discovery
- Instagram following
- ~100,000
Critical framing
- Feminist reclamation of Rococo — a style historically dismissed as frivolous/decorative
- Sophisticated interrogation of beauty, femininity, and excess
- Bridge between art-historical scholarship and contemporary pop/consumer culture
- Addresses 'dynamics of power inherent in received readings of art historical subjects' (Hauser & Wirth)
Critical reception
Overwhelmingly positive; widely positioned as one of the most exciting British painters of her generation and a defining figure in the ultra-contemporary painting category.
Key publications and coverage
- Context
- Multiple major features; extensive market and profile coverage including Frick installation (Oct 2025) and Hauser & Wirth signing (2023)
- Publication
- Artnet News
- Context
- 'Market Star Painter' profile on Hauser & Wirth announcement (2023)
- Publication
- ARTnews
- Context
- Featured in ultra-contemporary market analysis as defining artist of category
- Publication
- Frieze
- Context
- Extended critical essay on Rococo reinterpretation as 'critical weapon against aesthetic prejudices'
- Publication
- Art Critic (artcritic.com)
Gallery & Representation
Research updated
Gallery history
Discovered via Instagram by Matt Watkins (Parafin Gallery) immediately after 2017 MA. Transitioned to Victoria Miro c. 2019–2020. Added Hauser & Wirth in 2023 — a defining blue-chip elevation.
Art fair presence
Represented at all major international art fairs through both Victoria Miro and Hauser & Wirth (Frieze London, Frieze New York, Art Basel, Art Basel Hong Kong, Paris+). Specific fair appearances not fully verified.
- Primary market access
- Highly controlled — invitation-only waiting list; prices not publicly disclosed
Current representation
Hauser & Wirth
- Tier
- Tier 1 (global mega-gallery)
- Model
- Joint representation with Victoria Miro
- Locations
- New York, London, Los Angeles, Zurich, Basel, Hong Kong, and more
- Relationship since
- 2023
Victoria Miro
- Tier
- Tier 1 (UK flagship; internationally prominent)
- Locations
- London, Venice
- Relationship since
- c. 2019–2020
Parafin Gallery
- Note
- Early career gallery; where career began
- Tier
- Tier 3 (London boutique)
- Relationship since
- 2017
Sources & research notes
Egon’s artist research combines historical auction records, recent sales, institutional history, critical reception and gallery information. Researched auction records and auction highlights are identified separately.
Read prices with their work, sale date, currency and stated basis. Egon’s market assessments are distinct from reported auction results.
Reference: Egon, “Flora Yukhnovich: Market Intelligence & Investment Profile.”
Research bibliography · 19 sources
Sources recorded for this artist’s research. This bibliography does not assign every source to an individual claim.
- Flora Yukhnovich - Wikipedia
- Flora Yukhnovich | Artsy
- Flora Yukhnovich | Victoria Miro
- Flora Yukhnovich | Hauser & Wirth
- Welcoming Flora Yukhnovich to Hauser & Wirth
- Flora Yukhnovich - Bacchanalia | Hauser & Wirth
- Flora Yukhnovich Joins Hauser and Wirth | Artnet News
- At the Frick, Flora Yukhnovich Offers a Swirling Response to a Rococo Masterpiece | Artnet News
- Flora Yukhnovich, Whose Modern Spin on Rococo Made a Market Splash, Joins Hauser & Wirth | ARTnews
- Flora YUKHNOVICH Sold at Auction Prices | Invaluable
- Flora Yukhnovich | Artnet
- Flora Yukhnovich's Four Seasons | The Frick Collection (Press)
- Flora Yukhnovich's Four Seasons | The Frick Collection (Exhibition)
- The Brooklyn Museum Expands Collection with Over 330 Acquisitions
- Flora Yukhnovich | Ocula
- Flora Yukhnovich, Bacchanalia at Hauser & Wirth | Ocula
- Artists in Conversation: Flora Yukhnovich | Yale Center for British Art
- Wallace Collection | Smith Greenfield
- Ultra-Contemporary Market Analysis | Fine Art Group
Research updates by section
These dates show when Egon’s research sections were updated. Source retrieval dates, where supplied above, refer to individual evidence notes.
Ranking updated . Research sections follow their own update dates.
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